elfc

Challenge

Headquartered in Shannon, with offices in Boston, London, and Singapore, Engine Lease Finance Corporation (elfc) is the world’s leading engine financing and leasing company. Their customer base includes some of the world’s most established airlines, newest start-ups, and low-cost carriers around the world.

Elfc’s brand and digital presence no longer aligned with their industry-leading position. A solution was needed to revitalise their brand identity offline and online and create a captivating website that would engage their target audience effectively.

Solution

The camaraderie and synergy we experienced with elfc infused our work with passion and energy. Our goal was to empower elfc with a modern and captivating digital presence, aligned with their values and aspirations. So we began by redesigning their brand, crafting a visual identity that exuded professionalism, innovation and excellence.

Our web design and development process focused on creating an immersive online experience that showcased elfc’s extensive engine leasing portfolio. We also incorporated lead generation features to enable clients to express interest in engines directly on the website, fostering a streamlined communication flow.

Brand Identity

Colour Palette
Typography
Buttons

Brand Guidelines

Impact

Together, we achieved remarkable results that have propelled elfc’s digital presence to new heights:

Brand Awareness: The new brand identity embodies elfc’s core values and positions them as industry leaders, with an impressive 30% increase in site traffic compared to the same period last year.

Lead Generation: New lead generation features empower clients to explore elfc’s engine portfolio, fostering stronger client connections and generating valuable leads.