Wilde Interiors

Wilde Interiors

Challenge

Wilde Interiors bring high-end furnishings to the Irish market.

Their previous website lacked the visual appeal and functionality expected from a premium brand, resulting in a disconnect between their online presence and in-store experience. Moreover, the ecommerce functionality was limited, leading to a frustrating customer journey and missed sales opportunities.

To address this, they approached us to design and develop a new ecommerce website that would effectively represent their brand, engage users with a refined aesthetic, and offer a user-friendly platform for browsing and purchasing their luxury products.

The Solution

We partnered with Wilde Interiors to build a sleek, high-performing ecommerce site that reflects the brand’s sophistication, blending stunning visuals with an intuitive interface. Every design element, from the typography to the layout, was chosen to evoke the elegance and attention to detail that Wilde Interiors is known for. Subtle animations nudge users to take action, enhancing the user experience without overwhelming them.

Beyond aesthetics, we optimised the website by streamlining the checkout process to remove friction and ensure a seamless online shopping experience. The website is now fast, responsive, and designed to perform well across all devices, ensuring that customers can shop with ease and enjoy an experience that mirrors the quality of Wilde Interiors’ in-store service.

Design System
Colour Palette
Typography
Iconography

Impact

The new website successfully captures the brand’s essence with an online experience that reflects the elegance of their showroom.

While the site has just recenlty been launched, early results are promising with significant improvements in customer engagement and traffic:

  • User Growth: Total users have increased by 46%, with new users up by 50%, indicating strong growth and interest in the new site.
  • Direct Traffic: A remarkable 74% boost in direct traffic highlights enhanced brand recognition.
  • Improved Engagement: “Add to Cart” actions have risen by 38%, reflecting a smoother user experience and an optimised checkout process.